Realme launches Dizo, its new tech lifestyle brand with focus on non-mobile gadgets
Realme has announced its first brand in the tech lifestyle ecosystem. It is called Dizo. Pronounced “dee-zoe”, the new brand from Realme, which itself spun off from Oppo three years back, will act as a name for all AIoT products that the company will be launching going forward. Realme has a growing portfolio of interconnected smart devices, along with lifestyle products such as a tote bag and a backpack. It makes sense Realme wants to give a separate identity to these products to maintain a core focus on phones, but it may be too much for customers.“Urging its consumers to “Be Different”, Dizo wishes to offer technology that complements individuality of a consumer, empowers them, and becomes an extension of their respective personalities,” said Realme, highlighting how Dizo will coexist in the current portfolio of the company. Think of...
