Adding Azure allows NexTech to offer hyper-scalable, secure and immersive cloud-based events and applications for users
Nextech AR Solutions Corp () () (FRA:N29) announced Wednesday that Microsoft’s Azure cloud services platform will be offered across its virtual experience platforms and consumer apps going forward.
Adding Azure allows NexTech to offer hyper-scalable, secure and immersive cloud-based events and applications for users, the company said. Events across the education, hospitality, health and professional services industries will be able to accommodate a 20X increase in concurrent users with Azure in the mix.
Using NexTech’s Virtual Experiences Platform (VXP) and ARoom video streaming, among other offerings, events will be able to host client and attendee data locally and in compliance with the event’s privacy and regulatory requirements, regardless of location or host country.
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Azure cloud-computing is already available in ARoom and will soon be available in the VXP. In the coming months, Nextech will also migrate data and projects from its AiRShow and ARitize apps, rounding out its product portfolio.
“We pride ourselves in offering truly scalable events and services for today’s digital age,” said Mark Pace, chief technology officer of VXP at NexTech. “With our existing data center, making quick changes to event size and scale was an involved process that required hardware changes and sometimes took weeks. By migrating our platforms onto Microsoft Azure, we can scale events at the cloud level, with the push of a button, enabling us to elevate our event and customer experiences simultaneously.”
Another benefit for NexTech is that by adopting Azure, the company will join Microsoft’s co-sell partner network and be able to leverage the Microsoft brand to showcase proprietary platforms and technologies with potential customers and sellers around the world, the company said.
“Azure, Microsoft’s cloud and edge computing platform, is the gold standard and positions us perfectly for large enterprise customers who are looking for a convenient and reliable cloud-based computing platform,” CEO Evan Gappelberg said. “We see this as a major building block, which is crucial to our business model as we look to expand the footprint of our virtual events and experiences.”
He continued: “In 2020, we worked with notable organizations, including Amazon, Northwell Health, Dell, Bell Canada, Grundfos, UNESCO, Restaurants Canada and Carnegie Mellon University to create virtual experiences and tools. In 2021, we now have the ability to offer Microsoft Azure to new and existing partners which will be instrumental to our growth as we look to build on our new client wins with new product offerings, and first-class customer service.”
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